Wix CMS
What is Wix CMS?
Wix CMS (Content Management System), also known as the Content Manager, is a powerful database built into the Wix platform. It allows you to create, store, and manage structured content in so-called 'collections,' which are similar to spreadsheets. This solution fundamentally changes the approach to website creation by allowing you to separate content from design. Instead of manually creating dozens of identical pages (e.g., for services, real estate listings, or team members), you create a data collection once and a dynamic page template that automatically populates with this information. It is the foundation for creating complex, scalable, and easily manageable websites and applications.
How to use Wix CMS in your work?
Working with Wix CMS begins in the site's dashboard, where you create a new collection and define its fields (text, image, number, URL, etc.). You can then populate this collection with data manually, import a CSV file, or even allow users to add content through forms. The next step is on the website itself. Web studios and developers use the 'Repeater' element to display lists from the collection (e.g., a catalog) and create 'Dynamic Pages'—a single template that generates hundreds of unique pages for each item in the collection. Business owners can easily update content across the entire site by simply editing the data in the CMS table, without needing to enter the design editor.
What advantages does it provide and what problems does it solve?
The main advantage of Wix CMS is scalability and efficiency. The service solves the problem of managing large volumes of similar content. It eliminates the need to manually update information on dozens of pages, saving a huge amount of time and reducing the risk of errors. The platform allows for the creation of complex web applications like catalogs, portals, job boards, and more, which previously required significant custom development. For CTOs and CEOs, this means the ability to quickly launch and test new content projects and manage them easily. Ultimately, Wix CMS transforms your site from a set of static pages into a living, data-driven platform.
How to integrate Wix CMS with other services?
Wix CMS is the core for dynamic content and integrates with virtually the entire Wix ecosystem. Data from CMS collections can be displayed via dynamic pages and repeaters. Users can add content to the CMS through Wix Forms. With Velo by Wix, developers can programmatically interact with collections: reading, writing, and updating data, as well as integrating them with external APIs. For example, you can configure data collected via Apify to be automatically written into a CMS collection. All Wix business apps, such as Wix Stores, Wix Bookings, and Wix Events, essentially use the CMS to store data about products, services, and events, and you can access this data to create custom displays.
