Wix Restaurants
What is Wix Restaurants?
Wix Restaurants is a comprehensive all-in-one platform designed specifically for the restaurant industry. It provides restaurants, cafes, and bars with a full suite of tools to manage their online presence and operations. The platform includes: creating a professional online menu, a commission-free system for accepting delivery and pickup orders, table reservation management, and online payment processing. This allows establishments to centralize their digital operations, reduce dependency on third-party aggregators, and interact directly with their guests.
How to use Wix Restaurants in your work?
To get started, a restaurant owner adds the Wix Restaurants suite of apps to their Wix site. The first step is to create and customize the menu: you add dishes, descriptions, prices, and photos. Then, you set up online ordering, defining delivery zones, costs, and kitchen hours. The table reservation system is configured separately. Guests can browse the menu, place orders, and book tables directly on the website. Owners and managers handle all incoming orders and reservations through a dedicated dashboard or the Wix Owner mobile app, allowing for quick responses and real-time process control.
What advantages does it provide and what problems does it solve?
The main advantage of Wix Restaurants is the creation of a direct and independent sales channel. The service solves a major problem for restaurants: the high commissions of third-party delivery services. With Wix, you take orders commission-free, which significantly increases profitability. The platform solves the customer convenience issue by providing a single place to browse the menu, order food, and book a table. It automates the order-taking process, reducing the workload on staff. For CEOs and owners, this means full control over the brand, pricing, and customer relationships, with customer data automatically feeding into Wix CRM for future marketing.
How to integrate Wix Restaurants with other services?
Wix Restaurants is a self-contained ecosystem tightly integrated with other Wix tools. For accepting payments for online orders, it uses Wix Payments. All customers who place an order or make a reservation are automatically saved in Wix CRM. With Wix Email Marketing and Wix Automations, you can set up automatic order confirmations, as well as marketing campaigns for repeat guests (e.g., 'Discount on your next order'). Through Zapier, you can integrate the ordering system with external POS systems or logistics services, although many operations can be conveniently managed directly within Wix. This transforms a restaurant's website from a simple business card into a full-fledged operational center.
